Burnley College

Focus

Company Overview and TV Advert

Solution

Here’s a summary of the project:


As part of Burnley College’s latest recruitment campaign, we embarked on a multi-day filming project to capture footage for a television advertisement and a series of individual interview edits. Our team spent several days on-site in the college environment to authentically showcase its vibrant student life, state-of-the-art facilities, and engaging learning experiences.

We filmed a range of activities, events, and interviews with their staff, ensuring all of the college’s offerings were displayed through these videos. The interviews provided real-life insights and testimonials that would resonate with prospective teachers. The footage was also turned into a 30 second TV advert designed to drive engagement, alongside 10 individual edits, each highlighting a different employee’s story and perspective.

By combining dynamic visuals with personal narratives, the final content package effectively communicates Burnley College’s strengths and unique appeal, supporting their recruitment efforts with engaging and authentic storytelling.

 

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