For effective communication, video is proven to be one of the most engaged with and successful mediums. Beyond marketing and sales functions, video communication tools are a must for establishing and maintaining long relationships with stakeholders in and outside of organisations. Our content crosses sectors and shapes the identities of companies, with internal communication projects enabling clients to engage with workforces of all sizes and external content giving the the tools to engage with stakeholders beyond their ranks.
GA Pet Food Partners make and deliver the world’s finest pet food, providing private label opportunities for their partners across the globe. Maintaining communication with already established partnerships is key to their success so content that includes them in their manufacturing process and shows how their money is spent, helps build trust amongst their network. With hundreds of employees, video communications also allow them to reach every corner of the company and increase employee engagement.
“We’ve developed a friendship with Bigtank, it goes deeper than just asking them to do a job, they are really an extension of our communications team. It’s more than just a transactional relationship and I would be lost without Bigtank”.
– Georgina Sims-Stirling, Director of Communications, GA Pet Food Partners.
Amplifon are a global leader in hearing care. As part of their communication to existing customers, our video content is used to share advice, case studies and beat common misconceptions about hearing loss. At the forefront of this campaign is their chief medical advisor, Dr Sarah Jarvis who also shares her favourite sounds and meets those who have benefitted from being customers of Amplifon. Their annual Brave Britons awards ceremony celebrates the best of British and content is used in the run up, during and period following the awards to generate interest in and around the event.
“Our relationship with Bigtank has been successful from the beginning. Their work has spanned the biggest projects of our calendar, from virtual conferences, awards ceremonies, and the launch of a new marketing campaign. In each instance, the output has been of the highest quality and delivered with great service: but more importantly, it allows us to communicate with stakeholders in a way that captures their imagination and drives interaction with the brand. We would definitely recommend Bigtank to companies who wish to do the same”.
– Claire Gilligan, Brand, Media & Advertising Manager, Amplifon UK.
Today Digital is the world’s leading Unified Communications & Collaboration publication, incorporating Customer Experience and Emerging Technologies. TD’s annual output is centred around their four flagship awards ceremonies, UC Awards, XR Awards, CX Awards and UC Partner Awards. Each ceremony is brought together blending physical and virtual technologies and celebreates the best talent in that field over the last 12 months. Work on each ceremony spans months and the output generates interaction and interest from each industry for months after.
“The productions we’ve created with Bigtank have grown in scale and quality year on year. Our work incorporates developing long-standing relationships with some of the largest tech brands in the world so requires skill and expertise from our partners to ensure our relationships with these stakeholders are always respected and maintained. At every stage of production, we know the job is being handled with professionalism, class, and attention to detail. Bigtank are experts in their field, and we can rely on them to deliver the goods, and more each time”.
– Rob Scott, Founder and Publisher, Today Digital.
Both in collaboration with Creativeworld Health, the Let’s Keep Talking campaign was started to shine a light on individual’s stories and their experience with mental health issues and suicide. The Orange Button Community Scheme is a way of identifying people that have undertaken suicide prevention training, the content captured in the campaign was shaped around hearing real world stories from those with lived experience of suicide and sharing their own experiences of being an Orange Button wearer. The content captured in the campaigns was shared across social channels and company platforms to communicate the key message that it is good to talk and point people who require help in the right direction.
“The projects we’ve undertaken with Bigtank have been varied across health, housing, and education. Their professionalism comes through at every stage, the team are second to none when it comes to creating a powerful solution, putting clients’ minds at ease, not just in front of the camera but when it comes down getting the message right, all content hits the mark and creates impact.
We recommend video across several campaigns, whether it be to inform potential employees through recruitment campaigns, translating key messages through animation to support healthy outcomes or promoting a school to potential parents and students. Their understanding of the project goes beyond visuals and turns ideas into results, and nothing is ever too much of a problem for them. Together we make a great team and that hopefully comes through in the work we do!”
– Dave Bennett, Business Development Manager, Creativeworld.