Healthy Young Minds

Solution

Lancashire & South Cumbria NHS Trust Integrated Care Board have developed a mental health campaign aimed at raising awareness and reducing the stigma around young people’s mental health, encouraging parents and children to keep talking.

Bigtank worked with aspiring actors and actresses from the Blackburn Youth Zone, portraying the emotions that a young person might be feeling from different scenarios in the home and school setting.

The campaign went out across Instagram, Tiktok and digital screens across the region, and was featured on Capital Radio.