For over a decade, Bigtank Video Productions has worked alongside Mercedes-Benz Trucks to create content that genuinely reflects the people, engineering and purpose behind their vehicles. From the practical, city-focused Mercedes-Benz Econic and its electric counterpart the Mercedes-Benz eEconic, through to the flagship Mercedes-Benz Actros, the partnership has been built on a shared understanding that good storytelling comes from being close to the detail.
Over the years, that has meant filming on site, in depots, on the road and with the people who rely on these trucks every day, capturing not just what they do, but why they matter. It is a relationship shaped by consistency and trust, where Bigtank has been able to grow with the brand, adapting to new innovations, new audiences and the shift towards more sustainable transport.
The result is a body of work that feels considered and grounded, helping Mercedes-Benz Trucks communicate clearly with their customers while staying true to the reality of their world.
Reliability is key in the construction industry, which is why the Arocs is robustly constructed and functionally designed down to the last detail. All while ensuring high efficiency and safety. A wide range of equipment options, intelligent assistance systems and features such as Hydraulic Auxiliary Drive equip you for your working day.
Built over years of working closely together, grounded in consistency, reliability and understanding the brand.
A shared commitment to telling real stories, capturing the people, purpose and pride behind every vehicle.
Working side by side to adapt, evolve and create content that reflects both the brand and the world it serves.